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CHROMA ID:

UNIQUE CENDRÉ MIXES AND SUBTLE HUES

Are your clients asking for more muted tones and darker colour intensity?

In response to the trend for cendré greys, muted hues and more subtle colours check out our latest innovation – Light Grey and Off-Black shades.

These shades are designed to help express your clients’ true colour identity in unique cendré mixes and muted dialed-down hues. The Light Grey shade is made for direct application, while the Off-Black shade intermixes perfectly with the existing Chroma ID intense shades, creating darker tones and raw, dialed-down colour effects. 

The Light Grey and Off-Black Bonding Color Masks add a whole new spectrum of creative colour opportunities in-salon, and for client’s looking to maintain their new colour at home, the Light Grey shade is also available as an over-the-counter to take home.

OFF-BLACK BONDING COLOR MASK

WHAT: Use to dial down intensity & brightness. Darken all Intense Chroma ID Bonding Color Masks (except Yellow) for subtle & muted tone directions.

HOW: Intermix the selected Intense Bonding Color Mask with the Off-Black Bonding Color Mask and apply the mixture evenly on pre-washed and towel dried hair.

DEVELOPMENT TIME: Up to 20 minutes. Keep visual control.

LONGEVITY: Depending on shade selection, development time and hair structure, colour lasts up to 12 washes.